Pratone Chair
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Vintage 1970s Italian Mid-Century Modern Lounge Chairs
Vintage 1970s Italian Mid-Century Modern Lounge Chairs
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Pratone Chair For Sale on 1stDibs
How Much is a Pratone Chair?
Gufram Furniture for sale on 1stDibs
The brainchild of the Fratelli Gugliermetto company, Gufram was born in 1966 in Turin, Italy, massively inspired by the avant-garde artistic culture that reigned in Europe during the 1960s and '70s. The brand is known for its CACTUS coat stand and sculptural seating such as the Pratone chair as well as other massive, innovative pieces that fall somewhere between art and furniture.
Starting in the mid-1960s, proponents of Italian Radical Design — which included forward-looking collectives like Archizoom and Studio 65 — broke with formality and convention by fusing the joy of Pop art with the systems of mass production.
One of the brands that formed as a result of these experiments was Gufram, a manufacturer at the forefront of the country’s Radical Design movement. The Gugliermetto brothers teamed up with emerging artists to harness exciting new materials — among them, polyurethane foam, which was originally used in the transportation industry as insulation to keep buses and trains warm.
Despite being credited for revolutionizing Italian design, until the mid-1970s, Gufram was largely unknown outside the small Italian town where it was founded. Nearly six years after the brand’s inception, though, word got out about a furniture brand transforming polyurethane foam into gigantic works of art. So, Gufram brought its playful and witty design concept across the Atlantic to New York’s Museum of Modern Art, where it had its first international show.
Gufram produced much of the Pop furniture — the CACTUS coat rack by Guido Drocco and Franco Mello and the Bocca sofa, in the shape of big red lips, by Studio 65 — that came to define the Anti-Design movement. (Through a relationship with Gufram, the latter was imported to the United States by Charles Stendig, a collector and pioneering importer who helped spark America’s interest in furniture from Finland, Switzerland and Italy during the 1960s and ‘70s.)
Although furniture can be serious business, it’s just as often playful, provocative, energizing and even liberating. Perhaps nothing embodies these characteristics better than postmodern Italian design. And one of the most iconic pieces to originate during Italy’s fertile period of postmodern furniture design is the Pratone chair, designed in 1971 by Giorgio Ceretti, Piero Derossi and Riccardo Rosso.
Representing a magnified portion of a grassy meadow, the Pratone chaise provides a lounging place for an individual or a group. “It is so unlike anything else that it stands out and is still iconic after 50 years,” said Charley Vezza, Gufram’s global creative orchestrator.
Made of painted polyurethane foam, the Pratone chair immediately became the symbol of a new and different approach to interiors when it debuted.
Gufram has become a favorite of the international art crowd and glitterati, and its products have made their way to the world’s most renowned museums, including the Metropolitan Museum of Art, Vitra Design Museum and more.
British fashion designer Paul Smith and American multi-hyphenate artist A$AP Rocky have collaborated with Gufram over the years. Interior designer Tony Ingrao has called the Pratone chair one of his favorite works and featured the larger-than-life piece in an exhibition he curated at R & Company in 2016.
Find new and vintage Gufram chairs, sofas, mirrors and other Gufram furniture for sale on 1stDibs.
Finding the Right Seating for You
With entire areas of our homes reserved for “sitting rooms,” the value of quality antique and vintage seating cannot be overstated.
Fortunately, the design of side chairs, armchairs and other lounge furniture — since what were, quite literally, the early perches of our ancestors — has evolved considerably.
Among the earliest standard seating furniture were stools. Egyptian stools, for example, designed for one person with no seat back, were x-shaped and typically folded to be tucked away. These rudimentary chairs informed the design of Greek and Roman stools, all of which were a long way from Sori Yanagi's Butterfly stool or Alvar Aalto's Stool 60. In the 18th century and earlier, seats with backs and armrests were largely reserved for high nobility.
The seating of today is more inclusive but the style and placement of chairs can still make a statement. Antique desk chairs and armchairs designed in the style of Louis XV, which eventually included painted furniture and were often made of rare woods, feature prominently curved legs as well as Chinese themes and varied ornaments. Much like the thrones of fairy tales and the regency, elegant lounges crafted in the Louis XV style convey wealth and prestige. In the kitchen, the dining chair placed at the head of the table is typically reserved for the head of the household or a revered guest.
Of course, with luxurious vintage or antique furnishings, every chair can seem like the best seat in the house. Whether your preference is stretching out on a plush sofa, such as the Serpentine, designed by Vladimir Kagan, or cozying up in a vintage wingback chair, there is likely to be a comfy classic or contemporary gem for you on 1stDibs.
With respect to the latest obsessions in design, cane seating has been cropping up everywhere, from sleek armchairs to lounge chairs, while bouclé fabric, a staple of modern furniture design, can be seen in mid-century modern, Scandinavian modern and Hollywood Regency furniture styles.
Admirers of the sophisticated craftsmanship and dark woods frequently associated with mid-century modern seating can find timeless furnishings in our expansive collection of lounge chairs, dining chairs and other items — whether they’re vintage editions or alluring official reproductions of iconic designs from the likes of Hans Wegner or from Charles and Ray Eames. Shop our inventory of Egg chairs, designed in 1958 by Arne Jacobsen, the Florence Knoll lounge chair and more.
No matter your style, the collection of unique chairs, sofas and other seating on 1stDibs is surely worthy of a standing ovation.